Global CIO IT Marketers Club meeting

Open Talk: How AI Is Transforming IT Marketing: Experience and Plans for 2027

24 November 4 PM (GMT+3)

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Program

About the meeting

AI is changing how IT solutions are promoted. Let's compare notes.

For over 10 years, Global CIO has been studying what resonates with IT leaders. Now AI is reshaping marketing, and it is time to see what works in practice, what to hand over to AI and what to keep human.

Join the Global CIO IT Marketers Club for an open conversation: real cases, research findings and a look at how IT marketing teams will work in 2027.

Who it's for
IT marketers and marketing leaders at technology companies
Cost
Free, registration required
Format
Online, Zoom
Participation is free. Registration is required to get the Zoom link. Register
Three Good Reasons To Participate

Knowledge

The session brings together IT leaders who share first-hand experience of 2026: what worked, what didn’t, and why. You will gain a clear view of the trends shaping 2027 and leave with practical insights on AI, security, and IT strategy.

Networking

Take part in the live Q&A and put your questions directly to IT leaders. It is a chance to exchange views with fellow participants and connect with a professional community of CIOs and practitioners from across industries.

Development

The content can help you sharpen your IT strategy and prepare for the year ahead. Benchmark your experience against peers, learn from their successes and mistakes, and stay competitive in the fast-paced IT industry.

Program
Part 1: Opening remarks from Global CIO
IT Decision Makers 2026 - we will share the findings of our research on IT executives.

IT Leaders’ Priorities for 2027 - we will discuss what will be important to clients next year and what insights IT marketers can draw from this.

AI in Promoting IT Solutions - we will share our perspective on how artificial intelligence is transforming marketing and the opportunities it creates.
Part 2: Open Talk: AI in the Work of an IT Marketer
  • We are planning an open discussion featuring several invited experts from our community.
  • Preliminary topics for discussion:
  • How are IT marketers already using AI in their day-to-day work? Real-world case studies and results.
  • How can AI be integrated into marketing processes—moving from individual tools to a systematic approach?
  • Which tasks should be delegated to artificial intelligence, and which are better left to humans?
  • Which AI tools and approaches are truly effective in boosting marketing performance within the IT sector?
  • How will the work of IT marketing teams evolve by 2027?
Experts
OPEN TALK
4 NOVEMBER 2026
Participation is totally free!
Registration is needed
About Organizers
This event is held by the Global CIO Community.

The professional community Global CIO brings together over 10.000 IT professionals from 110 countries.
Our mission is to unite IT leaders worldwide, consolidate practical experience, build a unique knowledge base and foster communication among IT professionals.
The "Project of the Year" award and the "Top 100 IT Leaders" ranking are our community's flagship initiatives
Contact us:

k.shihmanova@globalcio.com