We are pleased to invite you to take part in the online Open Talk with International IT Community Promoting IT Solutions to Decision Makers — an honest conversation for those who are tired of advice that sounds good in theory but falls apart the moment you try it in this market.
MENA plays by its own rules. What converts here, what builds trust, what turns an event contact into an actual deal — these are questions worth sitting down and talking through openly, with people who know the region firsthand.
VENUE: Zoom/ LinkedIn

Participation is free of charge for CIO`s of customer companies.

Participation is free for IT managers, CIO, CMO and marketing manager of customer companies. The terms of participation of vendors, suppliers, and developers are on a paid basis and are discussed personally; please send your questions to feedback@globalcio.com

Three Good Reasons To Participate

  • Knowledge
    The conference brings together experts and industry leaders who share their insights and experiences through keynote speeches, panel discussions, and case studies. You will gain valuable knowledge and stay updated on the latest trends, technologies, and best practices in the IT field.
  • Networking
    The conference allows you to connect with professionals from around the world. You can meet potential clients, partners, and collaborators, expanding your professional network and opening doors to new opportunities.
  • Development
    The content of the conference can enhance your skills and expertise. It is the opportunity to advance your career, improve your job performance, and stay competitive in the fast-paced IT industry.
Focus on
AI Marketing: From Hype to Real Demand
Every vendor claims AI. Every buyer has heard it before. We will cover: what messaging converts, how to use ROI over promises, and how to stand out when everyone sounds the same.
National Agenda as a Marketing Tool: Opportunity or Cliché?
Vision 2030 opened doors — but overuse has dulled its edge. We will cover: how to align with national strategies authentically, adapt across MENA markets, and avoid empty PR.
Trust-Based Markets: What Is Marketing Actually For?
When deals are closed over coffee — where does marketing fit? We will cover: how to support relationship-driven sales, reach offline decision-makers, and measure invisible impact.
Events Are Not a Strategy: Turning Contacts into Pipeline
Teams spend big on GITEX and come back with hundreds of cards that go nowhere. We will cover: post-event follow-up that works, channels that convert, and how to measure event ROI.
Earning a Seat at the Table: Marketing's Role in the Business
In too many MENA IT companies, marketing is still asked to make brochures. We will cover: metrics that convince CFOs, how to reframe marketing as growth, and what a mature IT marketing team looks like.
Open Talk
22 April 2026

Global CIO Insights Online Conferences

Global CIO Insights is a series of online conferences organized by the Global CIO professional IT community. The events take place in Zoom and are streamed on Linkedin.

The previous online conference dedicated to AI attracted more than 1,100 visitors from 95 countries and received strong feedback from the audience and experts.

About Organizers
This event is held by the Global CIO Community.

The professional community Global CIO brings together over 10.000 IT professionals from 110 countries.
Our mission is to unite IT leaders worldwide, consolidate practical experience, build a unique knowledge base and foster communication among IT professionals.
In addition to CIO Compass, one of Global CIO’s flagship projects is the international Project of the Year competition.
Contact us:

+998949595849
feedback@globalcio.com